Sacha Cohen, President
Sacha is an award-winning digital communications executive and the founder of Grassfed Media. Throughout her career, she has worked with such high-profile organizations as AARP, Hilton, the U.S. Mint, mediabistro.com, National Geographic, and 4-H to develop effective content and social media strategies, launch highly successful online marketing campaigns, and implement innovative technology solutions.
Sacha’s former editorial career–writing for such publications as the Washington Post, Glamour, AARP the Magazine, Cosmopolitan, Washingtonian, Kiplinger, and USA Today–gives her a unique perspective that is the “secret sauce” to her PR success. Sacha was also an early adopter of social media, and she uses her expertise to help clients reach new audiences, the press, and influencers.
Prior to relaunching Grassfed Media, Sacha was the Director of Digital Media at the Corporation for National and Community Service, the federal agency that runs President Obama’s Serve.gov initiative, as well as AmeriCorps and Senior Corps. She built the agency’s first digital media department and oversaw the agency’s social media and content strategy.
Sacha has also held editorial and online marketing positions at AARP, The Magazine Group (TMG), Rosetta Stone, enews.com, and Cahners Publishing. One of her favorite projects was helping to launch what is now Food Network’s print magazine during her tenure at TMG.
In 2000, Sacha founded Cultureflux, DC’s first online arts and culture magazine and went on to become the founder of Going Green DC, a leading green lifestyle blog.
A passionate animal rights advocate and arts supporter, Sacha is on the board of the Arlington Arts Center, the Advisory Board of the HER Resiliency Center, and the volunteer leadership committee for the Washington Humane Society.
You can contact her at firstname.lastname@example.org or via LinkedIn.
Tess Ankeny, Assistant Publicist
Hailing from Texas, Tess moved to DC after graduating from the University of Texas-Austin and quickly immersed herself in the DC food and wine scene by writing for On Tap magazine.
Tess also spent a number of years in California, during which time she developed a passion for wine and went on to become a Certified Sommelier (CS), Certified Specialist of Wine (CSW), and a Certified Wine Educator (CWE). She has spent the past few years honing her copyediting, marketing, and media relations experience and regularly organizes wine tastings and events. Tess is an avid baker and loves learning new languages, scoping out new restaurants, and spending time with her husband and their tuxedo kitten, Vader.