Public Relations
Photo by AbsolutVision on Unsplash In the final installment of our three-part series, we explain the nuts and bolts of crafting a pitch that will get your company media coverage. Now that you’ve learned about the elements of a great story, the...
Public Relations
Photo by Annie Spratt on Unsplash In part two of our three-part series, we explain the importance of research before you send out your pitch and how to find the right media contacts for your unique story. Now that you have a few story ideas in mind, it’s time to...
Public Relations
Photo by S O C I A L . C U T on Unsplash In this three-part series, we will guide you through the process of uncovering stories that will resonate with the media, explain how to find the right media contacts for your unique story, offer tips for working...
Public Relations
Building relationships—whether they are personal or professional—is an art. It takes emotional intelligence, common sense, and patience. When it comes to working with the media, building strong relationships can feel a little like dating. Will you click? Can they...
Client Love
Equinox Restaurant recently hosted a private media and VIP breakfast to debut Just Egg–an innovative plant-based product made with mung beans, which mimics chicken egg scramble. Equinox is the 2nd restaurant in the country to offer this remarkable product, which...
