Herban Lifestyle Trunk Show: Support Small Business Saturday

Posted by on Nov 19, 2014 in Events
Herban Lifestyle Trunk Show: Support Small Business Saturday

Love to shop small? Then you won’t want to miss the upcoming Herban Lifestyle Trunk Show  on Small Business Saturday (November 29th) from 12-4. A long-time Etsy seller and now owner of her own brick-and-mortar, Herban Lifestyle owner Mary Kearns has been a leader in the natural and organic beauty and bath product world for many […]

3 Essential Tips for Instagram Success

Posted by on Nov 13, 2014 in Social Media Tips
3 Essential Tips for Instagram Success

Guest post by Gabriella Bertucci, Grassfed Media intern and founder of Gigi Eats Vegan.  Twitter and Facebook are so three years ago. These days, all eyes and cameras are focused on Instagram. So what does it take to succeed on this visually driven platform? Here are some tips that will help you and your clients […]

6 Questions to Ask Before You Hire a PR Firm

Posted by on Oct 20, 2014 in Public Relations
6 Questions to Ask Before You Hire a PR Firm

Chances are, if you’re reading this, you’re thinking about hiring a public relations firm to get the word out about your business. Or maybe you had a not-so-great experience in the past and are now ready to look for a new agency. Whether you’ve worked with a PR firm or not, due diligence is incredibly […]

DC VegFest: A Smashing Success

Posted by on Sep 24, 2014 in Case Studies, Event Marketing, Events
DC VegFest: A Smashing Success

The 6th Annual DC VegFest on Saturday September 20th was an enormous success. More than 10,000 people came out to Yards Park to enjoy delicious vegan cuisine, see speakers such as Robin Quivers, Joe Yonan, Erica Meier, Dr. Betty Smith, Bryant Terry and others speak about the benefits of living a vegan lifestyle–and how eating a […]

Soupergirl, Karmalades, and Herban Lifestyle Featured on Fox 5 TV

Posted by on Sep 17, 2014 in Client Love
Soupergirl, Karmalades, and Herban Lifestyle Featured on Fox 5 TV

There are tons of fabulous local businesses here in the nation’s capital, so we were especially excited that Laura Evans of Fox 5 TV featured 3 of our clients — Soupergirl, Herban Lifestyle, and Karmalades — on her Laura’s Likes TV segment. Watch it here! 

DC VegFest Celebrates Vegetarian Cuisine 9/20 at Yards Park in DC

Posted by on Sep 15, 2014 in Events, Uncategorized
DC VegFest Celebrates Vegetarian Cuisine 9/20 at Yards Park in DC

By Sacha Cohen We are thrilled to be working with Compassion Over Killing on this year’s DC VegFest, September 20th at beautiful Yards Park on the DC waterfront. This free day-long celebration includes speakers, cooking demos, more than 100 exhibitors and vendors, a “Barking Lot” where four-legged furry friends can romp, music, and much more. This year’s keynote […]

Should Vine Videos Be Part of Your Content Marketing Strategy?

Posted by on Sep 2, 2014 in Video
Should Vine Videos Be Part of Your Content Marketing Strategy?

By Nicole Duhring Without a doubt, social media should be a major part of a brand’s content marketing strategy. There are so many avenues and options to choose from it can be extremely overwhelming to know where to focus your efforts. A few weeks ago we discussed how to find the best social media platforms for […]

How to Find the Best Social Media Platforms for Your Business

Posted by on Aug 5, 2014 in Social Media Tips
How to Find the Best Social Media Platforms for Your Business

By Nicole Duhring Facebook. Twitter. LinkedIn. Instagram. Pinterest. Snapchat. Tumblr. Vine. YouTube. Flickr. And those are just the social media sites we could think of in 30 seconds. There are countless — truly countless — others. So how do you choose the best social media platform to market your business, and inform and connect with […]

6 Ways to Write Blog Post Headlines That Get Results

Posted by on Jul 28, 2014 in Blogging
6 Ways to Write Blog Post Headlines That Get Results

  By Nicole Duhring Headlines are important. Sometimes more important than the content you’ve spent hours creating. It’s a discouraging but true fact of online readership. According to stats from Copyblogger, 8 in 10 people will read a blog post headline, while just 2 in 10 will read the content. You want your content read, […]

The Essential Content Marketing Cheatsheet

Posted by on Jun 23, 2014 in Content Marketing
The Essential Content Marketing Cheatsheet

Over the past few years, businesses of all types, from non-profits to small businesses to large consumer brands, have hopped on the “content marketing” bandwagon as a way to go beyond traditional advertising and marketing. Wikipedia defines content marketing as “a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire […]

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